With developments in semiconductor, broadband and media technologies, more devices are now becoming enabled with media playback capability and consumers are faced with more choices in personal entertainment. This, in addition to the growing dominance of Apple’s iPod brand, is having a significant impact on the Portable Media Player (PMP) market and its ecosystem of suppliers.

To provide insight into the changing dynamics of the PMP market, IMS Research has published its second dedicated report on the topic, The World Market for Portable Media Players – Ecosystem, Services & Competing Products – 2010 Edition. The study forecasts end equipment shipments and revenues, and provides analysis of services targeted at this market and predicts associated revenues. The study also analyzes design trends and market dynamics that are affecting marketing decisions. Finally, it provides analysis of the key players in the PMP ecosystem, including detailed supplier market shares in each PMP segment.

The study contents include the following:

• Detailed equipment forecasts through 2015 for Video PMPs and MP3 Players, split by:
  • Connectivity (Wi-Fi, 3G, & Bluetooth®)
  • Features (touchscreen, mobile TV reception, GPS, & more)
  • Geographies (worldwide, by region and by country)

• Regional forecasts for PMP user installed base through 2015 and expected revenues from online content downloaded by PMP users, split by:
  • Type of transaction
  • Pay per download
  • Subscription

• Detailed supplier and ecosystem analysis, including:
  • Shares of top Video PMP suppliers
  • Shares of top MP3 Player suppliers
  • Analysis of suppliers regional penetration
  • Profiles of leading end equipment vendors & their semis partners
  • Forecasts for leading suppliers’ shares of PMP market revenues